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This is a sample of a very simple, straight forward sales process including the most basic steps of building the relationship with the customer to onboarding and retaining, nurturing and growing the relation. This is an essential framework for any professional sales person seeking to enhance his/her professional selling skills.

This articles provides an easy and straightforward introduction to the key concepts and modelling techniques of Neuro-Linguistic Programming (NLP) to help you apply quickly apply some of the concepts to achieve excellence in thinking and communication.

This article introduces easy to follow action steps designed to assist line managers, supervisors and managers responsible for the induction of new employees. It makes good sense to help new recruits to integrate as quickly as possible into their new surroundings and to become efficient and effective in their work and set them up for success. Failure to do so can, at the very least, lead to erratic progress, with possible hidden costs such as waste of materials and loss of customers.

This fact sheet focuses on the standard model of marketing planning endorsed by several writers in the field. The model contains formalised procedures, although the degree to which these are followed will depend on the culture and requirements of the organisation.

Over the years, we have observed the mistakes of many professionals in what we call "selling situations"; that is, where they are trying to acquire a new client or account. Although the actual approach may vary, there are many common pitfalls that trap professional sales people.

"The customer doesn't care how much you know until the know how much you care" this well known customer service concept has never been more true than now. Most markets are getting too tough, new competitors are popping up everyday whatever market you are in and the key differentiator has always been and still is customer service. Understanding the customer needs and showing them that you care is at the core of providing excellent customer service and exceeding the customer's expectations. The following key customer service concepts are the foundational concepts you need to first understand the customer needs to show them you care.

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